Data is the new currency and it has an intimidating growth rate. The key is to harness data to benefit both marketing and consumers.Read More
Data is the new currency and it has an intimidating growth rate. The key is to harness data to benefit both marketing and consumers.Read More
Ver abajo versión en españolSince joining Google almost twelve years ago, it’s been a personal mission of mine to seek new ways for Google to provide access and opportunity to the Latino community. Most recently I’ve been focused on how we can provide this to the Latino startup community, where gaining access to funding — the necessary fuel to grow their companies – is a constant struggle. Latino-led businesses are the fastest-growing segment of U.S. small businesses, but as an aggregate they only receive 2% of total U.S. venture capital funding, despite comprising 20% of the U.S. population.This disparity is why we committed $7 million last year to help Latino founders grow their businesses and support the organizations already nurturing communities of Latino-led startups. We allocated $5 million of that funding to our inaugural Google for Startups Latino Founders Fund, and today at the UnidosUS Annual Conference in San Antonio, we revealed the 50 Latino founders who will each receive $100,000 in cash awards. They’ll also receive hands-on support and mentorship from Googlers across the company, $100,000 in Google Cloud credits, and access to therapy sessions to use as needed for any support they may need emotionally and professionally.These Latino Founders Fund recipients have created amazing businesses that are already making a significant impact. They are helping solve some of the country’s biggest problems, from providing accessible, personalized reproductive health support to helping college graduates get out of debt and creating a more equitable legal system for Americans. Meet some of the recipients below, and read the full list of this year’s awardees here.Two women, one wearing a black shirt and one wearing a green shirt, sit side by side facing the camera in front of large green plants.Tanya Menendez and Pamela Martinez, cofounders of Snowball WealthA woman wearing a blue shirt stands next to a man sitting in a chair behind a laptop.Francisco Cornejo and Daniela Vega, cofounders of StorybookA woman with long brown hair and wearing a black turtleneck smiles at the camera in front of a large green plant.Noelle Acosta, founder of Noula HealthA man wearing a gray suit stands with his arms crossed in front of a brick wall.Eric Alvarez, founder of Grapefruit HealthA woman with black hair smiles at the camera, wearing a black shirt.Ariana Abramson, founder of DivySci SoftwareA man wearing a gray shirt with “USMC” in blue letters looks at the camera, in front of a Spanish-style building.Clay Treska, cofounder of Family ProudA woman with black hair sits angled towards the camera, wearing a pink blazer and top and blue jeans.Camille Padilla, founder of VODIUMA man wearing a blue shirt and baseball cap leans against a stone column in a park.Eli Rivera, cofounder of The Way OutA woman with brown hair over her shoulders smiles at camera, wearing a black shirt that says “People Clerk” in white letters.Camilla Lopez, founder of People ClerkA man with dark hair, beard and mustache leans against a wall outside, wearing a light-colored button down shirt.Alejandro Harb, founder of Lena HealthWe know having a robust network of support is critical to Latino founders’ success. That’s why we committed $1 million to supporting organizations that are dedicated to growing the Latino startup community. In the past few months, we connected founders across North and Latin America through our partnership with eMerge Americas. We teamed up with Visible Hands to launch VHLX, a new program to support Latino entrepreneurs at the earliest stages of their process; those founders received $10,000 in cash stipends from Google to help kickstart their ideas. And we recently wrapped our first Latinx Leaders Summit with Inicio Ventures, and will host a series of pitch competitions for aspiring entrepreneurs later this year.We’ve seen firsthand what happens when we support underrepresented founders with funding and community. For example, over the past two years, Google for Startups has provided $10 million in cash awards to 126 Black founders in the U.S. through our global Black Founders Fund. I’ve had the privilege of working directly with these incredible founders, who have collectively gone on to raise over $75 million in follow-on funding. In addition to follow-on funding, many report that the fund allowed them to attract customers and hire new teammates.I hope this funding and support will not only catalyze the growth of these 50 Latino-led startups, but also inspire other Latinos entrepreneurs to dream, create and innovate to showcase the talent of our community and change the course for their families and communities in the process.Presentamos a los primeros 50 beneficiarios del Fondo de Fundadores LatinosDesde que me uní a Google hace casi doce años, mi misión personal ha sido buscar nuevas formas para que Google brinde acceso y oportunidades a la comunidad latina. Más recientemente, me he centrado en cómo podemos proporcionar esto a la comunidad latina de empresas emergentes, donde obtener acceso a la financiación, el combustible necesario para hacer crecer sus empresas, es una lucha constante. Las empresas lideradas por latinos son el segmento de más rápido crecimiento de las pequeñas empresas de Estados Unidos, pero en conjunto solo reciben el 2 % del financiamiento total de capital de riesgo en Estados Unidos, a pesar de que representan el 20 % de la población del país.Esta disparidad es la razón por la cual comprometimos $7 millones el año pasado para ayudar a los fundadores latinos a hacer crecer sus negocios y apoyar a las organizaciones que ya nutren comunidades de empresas emergentes dirigidas por latinos. Asignamos $5 millones de esa financiación a nuestro Fondo inaugural de Fundadores Latinos de Google for Startups y hoy en la Conferencia Anual de UnidosUS en San Antonio, anunciamos los 50 fundadores latinos que recibirán cada uno $100,000 en efectivo. También recibirán apoyo práctico y tutoría de Googlers (empleados de Google) en toda la empresa, $100,000 en créditos de Google Cloud y acceso a sesiones de terapia para usar según sea necesario para cualquier apoyo que puedan necesitar emocional y profesionalmente.Estos beneficiarios del Fondo de Fundadores Latinos han creado negocios increíbles que ya están teniendo un impacto significativo. Están ayudando a resolver algunos de los problemas más grandes del país, desde brindar salud reproductiva accesible y personalizada, ayudar a los graduados universitarios a salir de deudas y crear un sistema legal más equitativo para los estadounidenses. Lee la lista completa de los galardonados de este año aquí.Sabemos que tener una sólida red de apoyo es fundamental para el éxito de los fundadores latinos. Es por eso que comprometimos $1 millón para apoyar a organizaciones que se dedican a hacer crecer la comunidad latina de empresas emergentes. En los últimos meses, conectamos a fundadores de América del Norte y América Latina a través de nuestra asociación con eMerge Americas. Nos asociamos con Visible Hands para lanzar VHLX, un nuevo programa para apoyar a los empresarios latinos en las primeras etapas de su proceso; esos fundadores recibieron $10,000 en estipendios en efectivo de Google para ayudarlos a poner en marcha sus ideas. Y recientemente finalizamos nuestra primera Cumbre de Líderes Latinx con Inicio Ventures, y organizaremos una serie de concursos de lanzamiento para aspirantes a empresarios a finales de este año.Hemos visto de primera mano lo que sucede cuando apoyamos a los fundadores subrepresentados con fondos y comunidad. Por ejemplo, en los últimos dos años, Google for Startups ha otorgado $10 millones en premios en efectivo a 126 fundadores afroamericanos en los Estados Unidos a través de nuestro Black Founders Fund. He tenido el privilegio de trabajar directamente con estos increíbles fundadores, quienes colectivamente recaudaron más de $75 millones en fondos de seguimiento. Además de la financiación de seguimiento, muchos informan que el fondo les permitió atraer clientes y contratar nuevos compañeros de equipo.Espero que este financiamiento y apoyo no solo catalice el crecimiento de estas 50 nuevas empresas lideradas por latinos, sino que también inspire a otros empresarios latinos a soñar, crear e innovar para mostrar el talento de nuestra comunidad y cambiar el rumbo de sus familias y comunidades en el proceso.
WIT Board Member, Monika Mueller, lands a new position at Softensity Inc! Join us in congratulation WIT Board Member, Monika Mueller on her new position as Executive Vice President of Consulting Services & Head of Latin America at Softensity Inc!
Protecting our users’ privacy and securing their data is core to Google’s work. That’s why we design products to help people keep their personal information private, safe, and secure — with easy-to-use tools and built-in protections.Privacy matters to people — especially around topics such as their health. Given that these issues apply to healthcare providers, telecommunications companies, banks, tech platforms, and many more, we know privacy protections cannot be solely up to individual companies or states acting individually. That’s why we’ve long advocated for a comprehensive and nationwide U.S. privacy law that guarantees protections for everyone, and we’re pleased to see recent progress in Congress.But we haven’t waited for a law to take action. We understand that people rely on Google to keep their personal data secure. We’ve long been committed to this work, and today we’re sharing additional steps we’re taking to protect user privacy around health issues.Protecting user privacyWe offer a variety of easy-to-use privacy tools and settings that put people in control of their data. This is particularly important to people around health topics, which is why our data policies include a number of restrictions. In addition, we have protections around:Location History: Location History is a Google account setting that is off by default, and for those that turn it on, we provide simple controls like auto-delete so users can easily delete parts, or all, of their data at any time. Some of the places people visit — including medical facilities like counseling centers, domestic violence shelters, abortion clinics, fertility centers, addiction treatment facilities, weight loss clinics, cosmetic surgery clinics, and others — can be particularly personal. Today, we’re announcing that if our systems identify that someone has visited one of these places, we will delete these entries from Location History soon after they visit. This change will take effect in the coming weeks.User Data on Apps: Google Play has strict protocols to protect user privacy — including policies that prohibit developers from selling personal and sensitive user data and a requirement that they handle that data securely and only for purposes directly related to operating the app. To further promote transparency and control for users, we also recently introduced Play’s new data safety section that developers use to give people more information about how apps collect, share, and secure their data. For Google Fit and Fitbit, we give users settings and tools to easily access and control their personal data, including the option to change and delete personal information, at any time. For example, Fitbit users who have chosen to track their menstrual cycles in the app can currently delete menstruation logs one at a time, and we will be rolling out updates that let users delete multiple logs at once.Law Enforcement Demands for User Data: Google has a long track record of pushing back on overly broad demands from law enforcement, including objecting to some demands entirely. We take into account the privacy and security expectations of people using our products, and we notify people when we comply with government demands, unless we’re prohibited from doing so or lives are at stake — such as in an emergency situation. In fact, we were the first major company to regularly share the number and types of government demands we receive in a Transparency Report. We remain committed to protecting our users against improper government demands for data, and we will continue to oppose demands that are overly broad or otherwise legally objectionable. We also will continue to support bipartisan legislation, such as the NDO Fairness Act recently passed by the House of Representatives, to reduce secrecy and increase transparency around government data demands.We’re committed to delivering robust privacy protections for people who use our products, and we will continue to look for new ways to strengthen and improve these protections. We support Congressional efforts to reach bipartisan agreement on nationwide privacy protections that move the burden of privacy off individuals and establish good data practices across the board. In the meantime, we will continue our focus on securing our products and protecting the privacy of our users around the world.
Rain, a marketing agency building custom voice experiences for brands, has raised $11 million in venture capital.